Tips for a successful PC launch from PikPok

PikPok’s Chief Publishing Officer Karah Sutton shares how the team builds momentum for the release of Into the Dead: Our Darkest Days. Tap into pro tips on how to get more value out of events and define KPIs to reach your goals, plus expert guidance on pitching your game to publishers, the differences between mobile and PC launch strategies, and helping your game stand out to players.