Aspect
Primary Role
Service Partner Program
Deliver consulting, integration, customization, and implementation services.
Independent Software Vendor Program
Develop and commercialize software built with or enhanced by Unity.
Verified Solutions Program
Highlights trusted 3rd party solutions that seamlessly integrate with Unity, enhancing developer workflows.
Resellers Program
Resellers act as trusted advisors and sales partners, helping customers purchase Unity solutions while providing localized expertise and support.
Skills Development Program
Empower individuals and institutions with the knowledge and practical experience needed to create RT3D content using Unity’s tools, and technologies
Affiliates Program
Promote Unity subscriptions and Asset Store products to your own audience
Revenue Model
Service Partner Program
Earn project fees, consulting revenue, and rebates for Unity -influenced deals.
Independent Software Vendor Program
Earn revenue from licensing fees, subscriptions, and marketplace sales.
Verified Solutions Program
Earn revenue share through Asset Store sales.
Resellers Program
Earn revenue through margins on Unity product sales.
Skills Development Program
Multi-year commercial agreement.
Affiliates Program
Earn commissions for eligible purchases of Unity Pro subscriptions and Asset Store products.
Customer Relationship
Service Partner Program
Direct relationships with customers for service delivery and consulting.
Independent Software Vendor Program
Shared relationship with Unity, focusing on software distribution.
Verified Solutions Program
Customer Relationship is directly managed by partners for Verified Solutions.
Resellers Program
Direct with customers or shared relationships with Unity, offering personalized support through the sales lifecycle.
Skills Development Program
Direct relationship with Unity through funded agreements.
Affiliates Program
Drive potential customers to Unity
Technical Expertise
Service Partner Program
High: System integration, backend customization, and deployment expertise.
Independent Software Vendor Program
High: Specializes in software development, SDKs, and Unity extensions.
Verified Solutions Program
High: Partners must demonstrate deep Unity expertise, build Unity-native solutions, maintain LTS version compatibility, and follow best practices in code quality and integration.
Resellers Program
Moderate: Strong understanding of Unity solutions, including technical proficiency to address customer needs and recommend appropriate products.
Skills Development Program
Low: Basic knowledge of HTML helpful
Affiliates Program
Low: Basic knowledge of HTML helpful
Key Benefits
Service Partner Program
- Certifications
- Strategic co-selling
- Rebates
- Co-marketing
- Product access
Independent Software Vendor Program
- Prioritized support
- Distribution licensing
- Asset Store visibility
- Co-marketing
Verified Solutions Program
- Unity Verification of the solution
- Verified Solutions Badge
- Asset Store exclusive GTM support
- Additional collaboration opportunities
Resellers Program
- On-demand sales training & resources
- Co-selling and support for market expansion
- Co-marketing
- Product access
- Rebates
Skills Development Program
- Industry-Relevant Training
- Scalable Curriculum
- Faculty Enablement
- Real-World Readiness
- Ecosystem Integration
- Economic Impact
Affiliates Program
- Earn commissions for qualified purchases
- Marketing support from dedicated team
- Flexible content options
- Global audience fit
- Free and easy to join
Engagement Style
Service Partner Program
Consultative, project-driven engagements.
Independent Software Vendor Program
Product-driven engagements, focusing on license-based deployment.
Verified Solutions Program
Solution-driven, quality-focused engagement with technical validation
Resellers Program
Volume-driven, distributor-supported
Skills Development Program
Services driven engagement focused on Training & Upskilling future learners.
Affiliates Program
Self-serve with performance support, geared towards independent promotion
Tier Structure
Service Partner Program
Two tiers: Authorized and Gold.
Independent Software Vendor Program
Single-tier program for qualifying ISVs.
Verified Solutions Program
Multi-tier program for qualifying solutions and assets.
Resellers Program
Two tiers: Authorized (Through a local Distributor) and Diamond
Skills Development Program
Customised based on client impact goals.
Affiliates Program
Single-tier
Baseline Requirements
Service Partner Program
- Consulting experience and 10-150 active Unity Enterprise seats.
- Associate/Professional certifications.
- Program fee (based on scope and engagement level)
Independent Software Vendor Program
- Annual revenue of $5M+ from Unity-powered software.
- Active Unity Industry licenses.
- Distribution licensing agreement in place.
Verified Solutions Program
- Production-ready Unity integration (SDK, plugin, or tool)
- Clear documentation and functional demo
- Distinct value to Unity creator workflows
- Commitment to long-term support
- Willingness to invest in QA and technical validation
- Annual Program fee (based on scope and engagement level)
Resellers Program
- Proven sales expertise in technology solutions
- Established customer base in relevant markets
Skills Development Program
- Access to devices that meet Unity’s system requirements
- A designated coordinator to manage communication
- Institutional commitment to support program delivery and outcomes.
Affiliates Program
- Active website or social media account with content relevant to Unity, game development, or industry related topics.
Certification Levels
Service Partner Program
Unity Associate, Professional, and specialty badging (e.g., XR, HMI, Digital Twin).
Independent Software Vendor Program
Verified Solution status granted after solutions undergo rigorous testing to ensure Unity compatibility and high-quality standards.
Verified Solutions Program
Verified Solution status granted after solutions undergo rigorous testing to ensure Unity compatibility and high-quality standards.
Resellers Program
Upon joining the program, Resellers must complete unity partner required enablement training and stay current on Unity’s product knowledge to effectively support customers.
Skills Development Program
Unity Certified User Unity Certified Associate Unity Certified Professional Unity Certified Instructor
Affiliates Program
Not applicable
Co-Selling
Service Partner Program
Joint sales engagements with Unity on complex enterprise deals.
Independent Software Vendor Program
Joint promotions, events, and marketing centered on software solutions.
Verified Solutions Program
Unity Asset Store promotional as well as cross-channel opportunities through Unity product-led or marketing-led initiatives.
Resellers Program
Joint sales engagements with Unity on key accounts.
Skills Development Program
Not applicable
Affiliates Program
Not applicable
Market Expansion
Service Partner Program
Access to Unity Partner Locator Portal, sales support, and MDFs.
Independent Software Vendor Program
Unity Verified Solution badging and increased visibility on the Unity Asset Store to reach a broader developer audience.
Verified Solutions Program
Unity Verified Solution badging and increased visibility on the Unity Asset Store to reach a broader developer audience.
Resellers Program
Access to Unity Reseller Partner Portal, sales training and support and MDFs.
Skills Development Program
Not applicable
Affiliates Program
Content is currently provided to partners in English, Chinese, Japanese, and Korean.
Ideal Candidate
Service Partner Program
Consulting firms, system integrators, and service providers working on enterprise projects.
Independent Software Vendor Program
Software developers, Unity asset creators, and ISVs with $5M+ in ARR.
Verified Solutions Program
Companies with market-proven products and services purpose built for Unity creators.
Resellers Program
Companies with proven software sales experience, strong customer relationships, market insight, and technical expertise in Unity or similar technologies to drive customer success and sales.
Skills Development Program
Government Entities Educational Institutions
Affiliates Program
Content creators, influencers, developers, and tech-savvy marketers.
Aspect
Service Partner Program
Independent Software Vendor Program
Verified Solutions Program
Resellers Program
Skills Development Program
Affiliates Program
Primary Role
Deliver consulting, integration, customization, and implementation services.
Develop and commercialize software built with or enhanced by Unity.
Highlights trusted 3rd party solutions that seamlessly integrate with Unity, enhancing developer workflows.
Resellers act as trusted advisors and sales partners, helping customers purchase Unity solutions while providing localized expertise and support.
Empower individuals and institutions with the knowledge and practical experience needed to create RT3D content using Unity’s tools, and technologies
Promote Unity subscriptions and Asset Store products to your own audience
Revenue Model
Earn project fees, consulting revenue, and rebates for Unity -influenced deals.
Earn revenue from licensing fees, subscriptions, and marketplace sales.
Earn revenue share through Asset Store sales.
Earn revenue through margins on Unity product sales.
Multi-year commercial agreement.
Earn commissions for eligible purchases of Unity Pro subscriptions and Asset Store products.
Customer Relationship
Direct relationships with customers for service delivery and consulting.
Shared relationship with Unity, focusing on software distribution.
Customer Relationship is directly managed by partners for Verified Solutions.
Direct with customers or shared relationships with Unity, offering personalized support through the sales lifecycle.
Direct relationship with Unity through funded agreements.
Drive potential customers to Unity
Technical Expertise
High: System integration, backend customization, and deployment expertise.
High: Specializes in software development, SDKs, and Unity extensions.
High: Partners must demonstrate deep Unity expertise, build Unity-native solutions, maintain LTS version compatibility, and follow best practices in code quality and integration.
Moderate: Strong understanding of Unity solutions, including technical proficiency to address customer needs and recommend appropriate products.
Low: Basic knowledge of HTML helpful
Low: Basic knowledge of HTML helpful
Key Benefits
- Certifications
- Strategic co-selling
- Rebates
- Co-marketing
- Product access
- Prioritized support
- Distribution licensing
- Asset Store visibility
- Co-marketing
- Unity Verification of the solution
- Verified Solutions Badge
- Asset Store exclusive GTM support
- Additional collaboration opportunities
- On-demand sales training & resources
- Co-selling and support for market expansion
- Co-marketing
- Product access
- Rebates
- Industry-Relevant Training
- Scalable Curriculum
- Faculty Enablement
- Real-World Readiness
- Ecosystem Integration
- Economic Impact
- Earn commissions for qualified purchases
- Marketing support from dedicated team
- Flexible content options
- Global audience fit
- Free and easy to join
Engagement Style
Consultative, project-driven engagements.
Product-driven engagements, focusing on license-based deployment.
Solution-driven, quality-focused engagement with technical validation
Volume-driven, distributor-supported
Services driven engagement focused on Training & Upskilling future learners.
Self-serve with performance support, geared towards independent promotion
Tier Structure
Two tiers: Authorized and Gold.
Single-tier program for qualifying ISVs.
Multi-tier program for qualifying solutions and assets.
Two tiers: Authorized (Through a local Distributor) and Diamond
Customised based on client impact goals.
Single-tier
Baseline Requirements
- Consulting experience and 10-150 active Unity Enterprise seats.
- Associate/Professional certifications.
- Program fee (based on scope and engagement level)
- Annual revenue of $5M+ from Unity-powered software.
- Active Unity Industry licenses.
- Distribution licensing agreement in place.
- Production-ready Unity integration (SDK, plugin, or tool)
- Clear documentation and functional demo
- Distinct value to Unity creator workflows
- Commitment to long-term support
- Willingness to invest in QA and technical validation
- Annual Program fee (based on scope and engagement level)
- Proven sales expertise in technology solutions
- Established customer base in relevant markets
- Access to devices that meet Unity’s system requirements
- A designated coordinator to manage communication
- Institutional commitment to support program delivery and outcomes.
- Active website or social media account with content relevant to Unity, game development, or industry related topics.
Certification Levels
Unity Associate, Professional, and specialty badging (e.g., XR, HMI, Digital Twin).
Verified Solution status granted after solutions undergo rigorous testing to ensure Unity compatibility and high-quality standards.
Verified Solution status granted after solutions undergo rigorous testing to ensure Unity compatibility and high-quality standards.
Upon joining the program, Resellers must complete unity partner required enablement training and stay current on Unity’s product knowledge to effectively support customers.
Unity Certified User Unity Certified Associate Unity Certified Professional Unity Certified Instructor
Not applicable
Co-Selling
Joint sales engagements with Unity on complex enterprise deals.
Joint promotions, events, and marketing centered on software solutions.
Unity Asset Store promotional as well as cross-channel opportunities through Unity product-led or marketing-led initiatives.
Joint sales engagements with Unity on key accounts.
Not applicable
Not applicable
Market Expansion
Access to Unity Partner Locator Portal, sales support, and MDFs.
Unity Verified Solution badging and increased visibility on the Unity Asset Store to reach a broader developer audience.
Unity Verified Solution badging and increased visibility on the Unity Asset Store to reach a broader developer audience.
Access to Unity Reseller Partner Portal, sales training and support and MDFs.
Not applicable
Content is currently provided to partners in English, Chinese, Japanese, and Korean.
Ideal Candidate
Consulting firms, system integrators, and service providers working on enterprise projects.
Software developers, Unity asset creators, and ISVs with $5M+ in ARR.
Companies with market-proven products and services purpose built for Unity creators.
Companies with proven software sales experience, strong customer relationships, market insight, and technical expertise in Unity or similar technologies to drive customer success and sales.
Government Entities Educational Institutions
Content creators, influencers, developers, and tech-savvy marketers.
